Flouted, not flaunted, get it right!

It is simple really:

flaunt – a verb meaning to  display in an ostentatious manner or to show off (It can also mean waving or fluttering) and it probably comes from a Norwegian or Scandinavian word.

Do not use the word flaunt if actually you mean

flout  – a verb which means to show contempt for something such as the law, or to ignore or scorn something, and which probably comes from Old Dutch

You can flout convention but you really cannot flaunt it.

People who are interviewed on the radio on a news programme and who are professors of something, really ought to know the difference between flout and flaunt!

 

2 Comments

  1. Isabel Lunn

    Yes, And it’s not the only one! Others that irritate me are confusion between “fount” and “font” when talking about the fount of all knowledge, “imply” and “infer” and “affect” and “effect” to name a few!

    Like

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